About

Our Mission

Indie Wit inspires ADHD minds to build their own structure and go all in—one idea at a time. We create vibrant productivity tools that help ambitious, creative thinkers move from dreaming to doing, all while keeping your world in flow.

Shop our Planner

Our Story

At Indie Wit, we believe planning should feel less like a chore and more like a creative act of self-alignment. After spending years trying one planner after another, we found traditional planners were mostly blank pages that didn't provide any framework or guidance, nor did they support the way ADHD minds think and grow.

Indie Wit was created to change that. Our system blends flexible structure with subtle cues that strengthen executive functioning skills, helping you stay focused without feeling boxed in. Designed with intention and crafted with beauty, Indie Wit does more than create planners—we build tools for channeling energy, shaping goals, and sustaining attention in a way that feels natural and inspiring.

We’re here for the thinkers, the dreamers, and the quiet rebels who want a planning system that finally works with them, not against them.

Shop our Planner

Our Values

  • ADVENTURE

    Many people with ADHD carry a deep sense of adventure, and we believe that’s something to lean into. Bold ideas often come from bold minds, and chances are, one of yours has the power to change the world, even if
    it’s just your corner of it.

    We thrive on curiosity. When we follow what excites us, we tap into a kind of energy that keeps us moving. The right dose of risk and uncertainty isn’t a distraction, it’s fuel.

    Adventure doesn’t have to be grand to be meaningful. It might look like being the first to try a new restaurant in town, or it might mean traveling to far-flung places others find unsettling. We believe that intentionally planning small-scale adventures alongside big ones is a key ingredient in a fulfilling life.

  • GROWTH

    Indie Wit believes in fostering a growth mindset. Living our best lives often means learning and developing new skills, and for many people with ADHD, that requires a bit more intentionality. Executive function skills such as planning projects beyond the immediate moment, prioritizing activities, organizing your day, and cultivating a supportive mindset don’t always come naturally, but they can be built.
    Our goal is to give you the tools to develop these skills, reinforce them over time, and build lasting change so you can move through your days with more clarity, confidence, and momentum.

  • ENCOURAGEMENT

    Encouraging others and inspiring confidence is at the core of how we’ve built Indie Wit. Many people with ADHD have heard more criticism than support throughout their lives, and we want to help rewrite that experience. Our goal is to create a positivity- oriented community where you feel capable of overcoming any challenge and pursuing the life you imagine, no matter where you are on your journey.
    We’re here to make sure you feel accepted, inspired, and empowered as you move toward your dreams, at your own pace and in your own way.
Shop Our Planner